Red Cross CEO Bill Earley to Live in Mock Shelter to Raise Awareness for Shelter of Hope Campaign

Earley will live in a mock disaster shelter for the second year in a row if fundraising goal of $250,000 is not met by June 5.

American Red Cross of San Diego CEO Bill Earley will live in a mock disaster shelter for the second year in a row as part of the organization’s Shelter of Hope campaign.

The Red Cross’ goal is to raise awareness for the organization and to encourage community support and involvement.

The mock shelter, an eight-foot by 20-foot mobile shipping container, will be on display at the Red Cross San Diego headquarters on Thursday morning along with a San Diego Fire-Rescue engine.

Members of the community are encouraged to attend the event and take a tour of the disaster operations center and receive hands-only CPR demonstrations. There will also be a live musical performance.

The Campaign will make two more stops, one in North Park and one at Sycuan Casino, before wrapping up at the San Diego County Fair on Sunday, June 5 at the Rock ‘N Roll Marathon.

According to Earley, the campaign raised over $150,000 last year and has set its goal this year at $250,000.

If this year’s goal is not met by June 5th, the Red Cross will declare “overtime” and Earley will remain in the mock disaster shelter until the goal is reached.

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