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Chargers Launch New High-Tech Ticketing System

Chargers.com recently launched "virtual venue" allowing users to see views from various seats

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    NEWSLETTERS

    The San Diego Chargers start their "voluntary" off-season conditioning program Monday.

    This year, the Bolts are on the same level as the Los Angeles Dodgers, New York Yankees, and just a few other professional sports teams.

    No, not in championship banners but in the new way they’re selling season tickets.

    Special Section: San Diego Chargers

    For years, if you wanted to attend a Chargers game at Qualcomm Stadium, you'd go to the ticket office and look at a hard copy, flat map of the Q to pick out a seat

    So the Chargers made a move to make their ticket operation high-tech.

    "We're probably leading the pack when it comes to technology," said Director of Ticket Sales Todd Poulsen.

    Chargers.com recently launched "Virtual Venue" - an online ticket platform that allows the user to see views from various seats inside the stadium.

    "You can pick and choose seats and you determine what's best available not the system," Poulsen said.

    It's a 360-degree, 3D-platform that takes the buyer inside the Q so he or she can check out the sight lines.

    If someone wants to compare the view from one seat to another seat no problem. The virtual venue can get as specific as needed.

    Of course when it comes to picking seats, beauty is in the eye of the seat holder.

    "What’s a great seat to one person is not to another," Poulsen said.

    The platform also allows users to see what Charger players see with a 3D view from the field into the stands.

    The virtual venue is currently only for season ticket holders, but a similar program will soon be available for per game general admission tickets.