It was destined to be a hit, being given its own pop-up and all, but the fact that Liberty of London for Target sold out 24 hours ahead of schedule exceeded everyone's expectations.
We heard the Liberty for Target pop-up had been closed a day early and were stunned, thinking something had gone wrong. But no, there was simply no reason to keep it open because, well, it was empty. Racked reported that 11,000 shoppers turned out and cleaned house in two short days.
The collection will officially hit stores Sunday and the web midnight of the 14th in case you snoozed on the pop-up.