NBC 7 stopped by a Hispanic-food trade show in North County to find out about the newest trends in Southern California cuisine.
The Comida Expo in the Bing Crosby Hall at the Del Mar Fairgrounds is happening Friday and Saturday. Food and beverage companies shared the hottest fads in their industries.
San Diego is known as the craft beer capital of the United States. The newest trend in craft beer is to infuse it with Mexican flavors.
"Mexico is our direct neighbor to the south, so we're seeing a lot of breweries, us included, experimenting with special Mexican ingredients, adding this to the beer and making them very flavorful and interesting," said Eric Zuazo, marketing coordinator of South Norte Beer Company in San Diego.
From agave to mango chili flavors, the influence of Mexico is beginning to make its way to the Southern California beer scene starting right here in San Diego.
"Especially in San Diego, beer drinkers are always looking for something new to drink," said Zuazo. "Mexican ingredients add that interesting twist to a beer."
There were a total of 65 vendors at the trade show. It is not open to the public, but rather a networking opportunity for vendors, food distributors, and foodservice operators to share ideas and stay on top of the newest trends in their fields.
A 10x10 booth starts at $1,600. The trade show will be on October 26 from 11am-5pm and October 27 from 11am-4pm.