Don't look now, but something wicked this way comes. And it's quickly approaching. You feel it? We do, too.
That impending feeling is actually the thrill and the rush of an epic SoundDiego LIVE headed your way. And tonight -- Thursday, March 24 -- we unleash havoc on the streets of Little Italy with a hometown doorbuster: Little Hurricane, beloved San Diego blues/rock duo and 2014 San Diego Music Award-winner for Artist of the Year, are set to storm Music Box for our 50th party (!!!) -- and the only way to weather the sonic destruction is to join in!
Yep, it's SoundDiego LIVE 50, so we knew we had to go huge, and this one may just be our biggest yet. Music Box, the recently reopened/revitalized site of the old Anthology, has quickly reached the upper echelon when it comes to local music venues -- with three different levels to enjoy clear views of the stage, a restaurant, two bars, VIP lounge and one of the best all-around environments in town at which to witness live music. It's big, it's new, and it's absolutely killer.
And you know what? We dug deep and snagged a headliner worthy of the epic venue: Little Hurricane -- who have spent the last couple years touring the world and releasing a new SoundDiego Record Club-inducted record -- are back in town, and they'll be delivering a rock-solid performance we'll all undoubtedly be raving about for weeks/months/years to come.
The party will be hosted by 91x radio host Robin Roth and according to her, we did a pretty good job (*pats self on back*).
"I've been a fan of Little Hurricane ever since they got together in 2010," Roth told us. "From their first album, 'Homewrecker,' to the all-covers album, 'Stay Classy,' to 2014's 'Gold Fever,' they have consistently entertained fans locally and worldwide. Tone and drummer C.C. have a knack for connecting with the audience, and their live shows are always on point. Looking forward to having them headline this 50th edition of SoundDiego LIVE."
Joining Little Hurricane will be opener and local indie-rock darlings (seriously, they're the most photogenic guys around) Grizzly Business, who Roth seems to remember from a party we threw a little while ago in a galaxy not that far, far away.
"It’s not Grizzly Business’s first rodeo with SoundDiego LIVE," she told us. "They reigned supreme as the Garage 2 Glory winner back at Bar Pink in August of 2014. And any band that describes themselves as 'if the Shins and Interpol had a baby' is definitely OK in my book. It'll be great to have them back!"
Those two bands will also be joined by one other incredible support act -- North County's rugged and rollicking psych/alt-country rockers Taken By Canadians!
Of course, a SoundDiego LIVE party -- not to mention our big 50th bash -- wouldn't be complete without dishing out some happy hour freebies to folks who RSVP early! Belching Beaching Brewery will be our San Diego craft-beer brewing partner for the night, and if you haven't had their award-winning beer, you'll finally have your chance to get some -- gratis!
The happy hour runs 7:30-8:30 p.m., so be sure to plan ahead and get there early! We'll be seeing you there.