Pre-Fall’s Moody New Florals

Though they're often categorized as strictly "spring only," florals played a prominent role in this season's pre-fall and fall collection

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Gucci/Thakoon Addition
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Alice & Olivia
Though they're often categorized as strictly "spring only," florals played a prominent role in this season's pre-fall and fall collections. At Alice & Olivia, classic flowery motifs were rendered onto fluttery maxi dresses—this one in a dramatic shade of scarlet.
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DKNY
Even DKNY—typically known for its more minimal fare—embraced fall florals this season, adding splashes of flowery pink patterns onto lean sheath dresses and separates.
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Elie Tahari
Experimental, digitized florals made appearances in Elie Tahari's pre-fall lookbook, here shown on a slim collared shirtdress.
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Erdem
At Erdem, punchy florals felt flirty and fun but still "fall ready" rendered in autumnal shades of burnt orange.
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Gucci
Likewise, Gucci's explosive flower patterns felt plenty bold for summer, but subdued shades of taupe and pink make this look more approachable for cold-weather dressing.
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Marni
The juxtaposition of prissy green and yellow florals against a bushy fur stole embodies Marni's quirky sense of granny chic.
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Rachel Zoe
Complete with a thigh-high skirt slit and smart jacket, this fluttery floral dress and magenta dinner blazer by Rachel Zoe is the epitome of the stylist's sophisticated-yet-effortless tastes.
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Peter Som
On the funkier end of the floral spectrum, Peter Som tried an uncharacteristically "groovy" floral pattern on this wide-leg suit, which features contrasting black racing stripes down the pant legs.
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Matthew Williamson
Similarly, Matthew Williamson seemed nostalgic for the '70s with this retro floral-print jumpsuit in turquoise and violet.
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Thakoon Addition
While Thakoon's main collection becomes increasingly minimal, the designer's lower-priced companion collection, Thakoon Addition, was as fresh and playful as ever for pre-fall with mismatched pink florals and swishy skirts.
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Tibi
This smart column dress by Tibi balances a sleek, modern sleeveless silhouette (with a pink-banded drop waist) against a lively and intensely colorful floral print.
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Tracy Reese
Walking the line between all-out summer and pre-fall transition, this red floral sundress from Tracy Reese is as versatile as it is playful.
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Giambattista Valli
For work events or last-minute parties, nothing trumps a universally flattering V-neck dress in a lively floral like this silky number from Giambattista Valli.
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Jason Wu
You're certain to see Jason Wu's regal v-neck gown in a shimmery midnight floral walk down the red carpet at some glitzy event this fall. After all, what celeb could resist that sapphire blue hue?
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Zac Posen
Zac Posen seemed to reinvent Dior's classic "New Look" with pre-fall's sculpted cocktail dresses with nipped-in waists and elaborate floral embroideries.
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