Dunkin' Donuts says it is getting rid of the popular coffee Coolatta, but plans to replace it with a new frozen drink.
According to the company, the Coolatta will be replaced this year by its new Frozen Dunkin' Coffee, which it says provides "a more authentic" coffee-drinking experience.
The Coolatta has been around since 1994.
U.S. & World
Here's the full statement from Chris Fuqua, Senior Vice President of Marketing for Global Consumer Insights & Product Innovation for Dunkin’ Donuts:
"Dunkin' Donuts is expanding its coffee menu with the addition of new Frozen Dunkin’ Coffee by summer 2017. The new frozen coffee beverage, inspired by iced coffee, is crafted using blenders that we rolled into Dunkin' Donuts restaurants nationally in 2015. Dunkin' Frozen Coffee is made using a special extract that contains Dunkin’ Donuts Original Blend coffee, blended with ice and dairy for a smooth, coffee-forward flavor, and can be customized to meet a guest's taste preferences. Frozen Dunkin’ Coffee will offer our guests a more authentic, energizing coffee drinking experience compared to the Coffee Coolatta. The Coffee Coolatta will be retired when Frozen Dunkin' Coffee joins our existing frozen beverages, including Fruit Smoothies, Frozen Dunkaccino, Frozen Vanilla Chai, Hot Chocolate-Frozen and Coolatta beverages."