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Sugar and Corn Syrup to Square Off in Court Over Ad Claims

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    Sugar and Corn Syrup to Square Off in Court Over Ad Claims
    File--AP
    In this Aug. 30, 2011 file photo, a farmer harvests corn near Farmingdale, Ill. In a trial starting Tuesday, Nov. 3, 2015, jurors in the case between sugar processors and corn manufacturers will take up one of nutrition’s most vexing debates and confront a choice common among some consumers: sugar or high fructose corn syrup?

    Big Sugar and Big Corn face off in court this week in a bitter, multibillion-dollar battle of sweeteners that boils down to a mix of science, semantics and marketing, NBC News reported.

    Jurors in the case between sugar processors and corn manufacturers will take up one of nutrition's most vexing debates and confront a choice common among consumers: sugar or high fructose corn syrup?

    The trial starting Tuesday in federal court grew out of efforts by the Corn Refiners Association to rebrand its high fructose corn syrup as "corn sugar" to reverse damaging publicity that associated it with diabetes and obesity.

    The trial starting Tuesday in federal court grew out of efforts by the Corn Refiners Association to rebrand its high fructose corn syrup as "corn sugar" to reverse damaging publicity that associated it with diabetes and obesity.