Company Drops ‘Lucky Penny’ in San Diego Worth $1K to Finder

quemadura de pennies

Find a penny, pick it up. All day long, you have good luck.

An online financial services firm is taking that adage to the next level with a nationwide “lucky penny” challenge.

The company Ally has started the competition that drops a “lucky penny” somewhere in 10 cities, including San Diego. The people who find the lucky pennies in each city are eligible to win $1,000.

The Scene

Food. Fun. Lifestyle. Features. All in America's Finest City.

Things to Do This Weekend in San Diego

Costco Food Court Soon to Be Exclusive for Members

The lucky pennies carry a copper color like real pennies, but feature the Detroit-based bank's logo instead of Abraham Lincoln's head. The flip side of the coin lists its value at 100,000 cents.

The company is offering a clue through social media and online to find the pennies. You can find daily clues by clicking here.

A spokeswoman for Ally said there are no hidden fees or requirements for sign-ups. She said the company simply wants to shed light on thrifty spending.

Contact Us