Atlanta

Sam Adams Releases New Tom Brady GOAT-Themed Beer

The beer will be released at a special event Thursday at the Boston Brewery

Just in time for Super Bowl LIII, Boston-based Sam Adams is releasing a special GOAT-themed beer in honor of New England Patriots quarterback Tom Brady.

"Too Old, Too Slow, Still Here," a 7.8 percent ABV double New England IPA "commemorating the greatest team of all time and the GOAT itself," will be sold in crowlers and on draft in the Sam Adams Boston Brewery in Jamaica Plain on Thursday from 4:30 to 7:30 p.m. or until the kegs are kicked.

The first 199 people who show up (Brady was drafted 199th) will be able to purchase one crowler each. There will also be free wings, live entertainment and commemorative posters and stickers, as well as a sample of the beer for those in attendance.

Anyone who isn't one of the first 199 to show up will still be able to purchase the Brady beer on draft in the taproom until it's gone.

"We’re behind the New England Patriots 100 percent as they head to the big game," Jim Koch, Sam Adams' founder, said in a statement. "The best way we could think to honor the team was to brew a beer for fans that can’t make it to Atlanta and a New England style Double IPA with as much spirit as the players felt like the perfect beer. We haven’t doubted them all season and can’t wait to watch them on Sunday with a beer in hand that honors their hard work."

Contact Us