The United Nations has ended its campaign with Wonder Woman to promote gender equality after less than two months, DC Entertainment told NBC News on Monday — bringing to a close a venture that was loudly protested from the beginning.
DC Comics — the comics publishing division of DC Entertainment, which is part of Warner Bros. — announced plans in October for a campaign with the United Nations to promote women's advancement around the world well into 2017 — complete with a special edition of the comic book. Many at the UN, however, were uncomfortable with the promotion of a cleavage-baring woman in thigh-high boots as a positive image for women and girls.
Courtney Simmons, a spokeswoman for DC Entertainment, said Monday that the company was "extremely pleased with the awareness" that the partnership brought to efforts to promote the rights and achievements of women and girls. Plans to release a Wonder Woman comic book next spring dedicated to the empowerment of woman and girls remain on course, she said.