After a four-year hiatus, Eminem is back – and taking aim directly at Hollywood.
In the video for "We Made You" – the first music video off of Eminem's upcoming album, "Relapse" — the rapper takes shots at celebrities including Jessica Simpson, Jennifer Aniston, Lindsay Lohan, Kim Kardashian and even Sarah Palin.
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The video opens with Em donning a long blonde wig, cowboy hat and bandana, appearing as Bret Michaels. The real Eminem then appears on screen, uttering the words "Guess who? Did you miss me?"
The onslaught on Hollywood then begins. (CLICK HEREto watch the video!)
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From a burger-chowing Jessica Simpson, to a very anatomically exaggerated Kim Kardashian and a scantily-clad Sarah Palin (surrounded by polar bears, reportedly played by porn star Lisa Ann), no one is safe from Eminem's attacks in the video, which dramatizes the public fascination with celebrities.
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"There's some celebrity bashing in it," Eminem told MTV News. "I wanna say it's not necessarily intentional bashing; it's not necessarily taking deliberate shots at people. … Yes, it is. What the f--- am I talking about?"
As far as the idea behind the song and the video, Eminem said he wasn't sure the path it would take until he sat down and listened to the lyrics.
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"The whole concept of the song came about when I heard the chorus. The track was saying, 'You're a rock star. Everybody wants you.' And I was thinking, 'How could I flip this in my own way?'" Eminem said. "[For] the hot chicks that don't want me, I'm telling them that they do… it's kind of like a reverse psychology thing. And then I'm gonna see if the record comes out and it works!"
Among the "hot chicks that don't want (him)," are two lesbian couples depicted in the video – Lohan and Samantha Ronson (who later gets in a fight with a fictional Spock from "Star Trek"), and Ellen DeGeneres and Portia de Rossi.
But while some of the celebs under attack in the video may take exception to the rapper's antics, at least one of the subjects in his video says it's all good.
"I just saw Eminem's new video for 'We Made You' and he totally spoofs me!! It was a total surprise to me because I had no idea he was going to talk about me in the song. I think this video is so funny!" Kim Kardashian wrote on her blog. "I am a huge Eminem fan and find it flattering that he would rap about me. He's a bit harsh about some other celebrities, but you just have to let it go and have a sense of humor. Personally, I'm honored."
Eminem's "Relapse" hits stores May 19.
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