Wider Golf Cup Aims to Attract Newbies to the Game

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    Taylormade president Mark King wants golf to be more fun for beginners and long-time hackers. He showed off one of his ideas recently at Pauma Valley. Photojournalist Dave Smith has the story. (Published Monday, March 31, 2014)

    It's a unique idea. Making the golf cup wider to attract more beginners to the game of golf.

    Taylormade Golf President Mark King shows off the idea at one of the events held by the Carlsbad, Calif. company.

    “This isn’t to replace the small cup or the traditional cup this is just to bring some excitement and fun to golfing a little different way than we’re used to,” King said.

    Watch the piece by photojournalist Dave Smith and consider whether you're up for the challenge or prefer the traditional golf cup.