SAN DIEGO, CA - DECEMBER 30: A general view of the field during the game between the Oakland Raiders and the San Diego Chargers on December 30, 2012 at Qualcomm Stadium in San Diego, California. (Photo by Donald Miralle/Getty Images)
Come next football season, it’ll be a little cheaper to watch the Chargers play at Qualcomm Stadium.
On Friday, the San Diego Chargers announced a rescaled season ticket price structure for the 2013 season in hopes of driving attendance to the stadium and minimizing local TV blackouts.
Here’s the game plan:
Season ticket prices for approximately 45,000 seats – or two-thirds of the seats at Qualcomm – will remain unchanged or are being reduced. Nearly 10,000 of those season seats in the “View” level of the stadium have been reduced and will cost $50 or less per game.
Some seats will cost as low as $39 per game.
Meanwhile, general season tickets for the 2013 season will range from $39 to $110 per game. Single-game prices will range from $52 to $130, meaning season ticket holders will save between $70 to $200 for the season.
But not every section of the stadium is lowering prices.
Season ticket prices for seats in prime locations such as “Field,” “Sideline Plaza” and “Press” are being increased by $10 or $20 per game. The Chargers office says the adjustment on those seats is more in line with similar sections in NFL stadiums around the country.
“We believe this new structure makes sense for all areas of the stadium, giving us a better opportunity to fill the stadium while also helping the Chargers remain a viable and competitive team,” said Chargers Senior Director of Ticket Sales and Services Todd Poulsen.
In the end, the goal is to get fans in those stadium seats, which also benefits fans watching from home.
According to the NFL’s policy, all games not completely sold out 72 hours prior to kickoff are required to be blacked out in the local market. This includes all signals within a 75-mile radius of the stadium. The League’s black out policy affects all telecasts, including cable and satellite.
Bolts fans know the blackout rule all too well.
The choppy 2012 season brought multiple blacked out Chargers games due to poor ticket sales in San Diego, including blacked out match-ups against the Cowboys, Falcons, Ravens, Bengals and Panthers.
Fans looking to purchase Chargers season tickets for 2013 can call 877-CHARGERS, stop by the Chargers’ ticket office at Gate C at Qualcomm Stadium or visit the Chargers website.