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There are some high tech ways to help you find that deal.
Smartphones can now be a personal shopping consultant -- especially on Black Friday.
The small screen not only helps people find the best deals, but also can provide great bargains.
People have been using computers for year to find deals, but now they don’t have to leave the technology at home. Smartphones now have applications that allow people to comparison shop right from the shelf.
Shop Savvy, Shop Kick or Amazon Price Check can give frazzled holiday consumers some confidence and perspective when looking for deals. Using one of those apps, the phone's camera is able to scan the bar code or QR Code and get some valuable information and advice.
It also gives penny pinching shoppers a bargaining tool.
“We will price match any local competitor as long as they have it in stock and we have it in stock,” said Ashlie Little from Best Buy.