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DALY CITY, CA - FEBRUARY 03: A row of brand new Toyota Prius' sit on the sales lot at City Toyota February 3, 2010 in Daly City, California. It has been reported that Toyota said there were dozens of complaints about brakes on the Prius, as the carmaker is being pressured by U.S. Transportation Secretary Ray LaHood, who says the automaker isn't acting fast enough to fix millions of defective accelerator pedals on late model Toyota cars and trucks. LaHood retracted a statement today that Toyota owners should stop driving vehicles affected by the accelerator recall. (Photo by Justin Sullivan/Getty Images)
DA Tony Rackauckas said at a news conference his office has the right to bring consumer protective action on behalf of Orange County residents. Toyota spokesman Mike Michels said he had no comment because the company hasn't been served with the lawsuit.
At least 89 class-action lawsuits have been filed against Toyota.
OC's lawsuit alledges that the automaker used deceptive business practices. It seeks civil penalties of $2,500 per violation under the Unfair Business Practices Act.
"We need to make sure that when Toyota says 'Oh, what a feeling' and 'Moving forward' that they are talking about great cars," Rackauckas said, referring to the company's slogans.
The company has recalled more than 6 million vehicles in the United States because of acceleration problems. Prius models have been recalled because of braking issues.
More than 50 deaths have been linked to crashes allegedly caused by the accelerator problem according to federal regulators.