YouTube cofounders Chad Hurley, 29, left, and Steven Chen, 27, pose for a photo with their laptops at their office loft in a San Mateo, Calif. (AP Photo/Tony Avelar, File)
When the founders of YouTube invest in something it becomes news.
After all Chad Hurley and Steve Chen did manage to pry $1.76 billion out of Google way back in 2006.
Now the very rich tech duo is investing in a social media company that helps businesses track what's being said about them.
The YouTube founders bought Tap11.com to add to their new company Avos.
“Our vision is to create the world’s best platform for uses to save, share, and discover new content,” Hurley said in a statement. “With the acquisition of Tap11, we will be able to provide consumer and enterprise users with powerful tools to publish and analyze their links’ impact in real-time.”
The move comes just two weeks after the pair bought Delicious, a social bookmarking service, from Yahoo.
The pair is describing Avos as an "information discovery service." The startup is located in San Mateo.